Buzzi Unicem has kicked off the “ArenA Buzzi Unicem” project, a study aimed at transforming a large space within Buzzi Unicem’s Guidonia cement plant into a multipurpose area, and developed through the disciplines of art and architecture. 
No stranger to establishing and maintaining community relations, the company has engaged the artist Alfredo Pirri and the Architecture Department of the Roma Tre University, led by Paolo Desideri, to be involved in the study. The objective is to create a plan to convert an underused shed into a space for cultural, educational and social activities that will be completely open to the public. 
As part of the project kickoff workshop, an open day was held at the Guidonia cement plant during which over 50 students from the Architectural Design Course and the Contemporary City Landscapes doctorate program were tasked with tracing the relationships between the worlds of art, industry and the community in order to gather background information, and come up with ideas and pointers that could be used for developing design concepts.  
The workshop took the form of an architecture charrette, consisting of an intense week of planning, designing and seminars held at the Faculty of Architecture, at the conclusion which the students submitted their proposed designs to a panel of experts and professionals.  
Some of the particularly praiseworthy and eager students were chosen to work alongside Alfredo Pirri and Paolo Desideri to prepare a feasibility study. 
The goal of the project, whose concept thus far was deemed feasible by the initial study, is to make the area usable within the next 18 months. The redevelopment work will also include a permanent exhibition of the original watercolors created by Pirri as a testament to the origins of the project and basis of the initiative. 
The aim of ArenA Buzzi Unicem is to serve as an example of integration between the plant and the local community, a unique and original concept.

ArenA Workshop Brochure

Below is a link to the article posted on the homepage of Roma Tre University: https://architettura.uniroma3.it/articoli/arena-buzzi-unicem-workshop-138802/